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ROBERT REDFORD AND KENNETH COLE DISCUSS VOLUNTEERISM AT SUNDANCE 2011

Last week from the Sundance Film Festival Filmmaker ran a series of videos sponsored by Kenneth Cole highlighting the work of volunteers at the festival. Each year, 1,600 volunteers descend on Park City and help make the festival a good experience for both filmmakers and audiences. And each year Cole, a Sundance Institute board member, designs and donates a sleeveless down vest to the volunteers. This year those vests are for sale at Kenneth Cole stores and at Sundance’s online festival store. A percentage of the net profits from the sale is donated to the Sundance Institute.

Below, in this final video, Redford and Cole discuss the spirit of volunteerism and how it relates to the specific job of running the Sundance Film Festival.

And here are our previous video portraits of the volunteers:

Christine Ioannides

Rhys Southan

Brenda Berliner

Knar Kitabjian

Jeff Aguirre

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