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in Filmmaking
on Oct 27, 2009

Saturday, November 7, in Los Angeles Peter Broderick and Scott Kirsner are teaming up for “Distribution U,” a “one-day crash course on the new rules of marketing and distribution.”

From their announcement:

This one-day course will reveal the techniques successful filmmakers are using to:

• Design customized distribution strategies
• Harness the Internet and social media to launch their projects
• Reach core audiences directly
• Maximize revenue from multiple distribution channels
• Build a fan base to support your future work

This course is designed for independent filmmakers and artists determined to get their work seen widely and earn a real living in the digital age.

We’ll use ground-breaking case studies to demystify traditional distribution and illustrate the 10 principles of hybrid distribution. We’ll also spotlight the most effective tools for reaching audiences and increasing sales. This course will mix illustrated presentations, case studies with pioneering guest filmmakers, networking opportunities, current data points about revenues and deals, and a brainstorming session where Peter and Scott will improvise strategies for your projects.

Read more and learn how you can attend at the link.

As a teaser, Kirsner has kindly given us the premiere of a video he shot with Broderick at Sundance (and sponsored by Akamai) in which they discuss the new world of online distribution, among other topics. Check it out below.

The Future of Indie Film Distribution: Peter Broderick from Scott Kirsner on Vimeo.

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