The latest surprise twist in Nymphomaniac‘s marathon marketing campaign is not one of the visual variety. Well, not yet. Magnolia Pictures announced today its US theatrical and VOD release dates for Nymphomaniac: Part One and Nymphomaniac: Part Two. Forgoing the festival circuit, the first part of von Trier’s latest provocation will be available on demand March 6, 2014, and in theaters March 21, 2014, with Part Two released on VOD April 3, 2014, and theatrically, April 18, 2014.

Nymphomaniac: Part One unfolds as Seligman (Stellan Skarsgård) discovers a beaten Joe (Charlotte Gainsbourg) in an alley way, and takes her into his home for much-needed rehabilitation. There, Joe, a self-diagnosed nymphomaniac, reflects on her sexual evolution as an adolescent. Nymphomaniac: Part Two picks up once Joe has matured into adulthood.

It’s an interesting choice to release such a banner title on VOD ahead of theaters, but perhaps Magnolia is taking the subject matter into due consideration. Further, it’s a rollout that benefitted von Trier’s last title, Melancholia, despite its big screen sound and visuals.