Both a selective crowdfunding site and curated streaming platform, Seed&Spark has proven itself a unique enclave for filmmakers and viewers since its inception in 2012. From October 1-3, the hybrid will fully realize its “Cinema” component with a three-part film program at The HUB LA. Screening a total of six films from the recently launched Conversation series, the festival calls upon S&S founder Emily Best, Sundance programmer Christine Davila, and Twitch Film editor Ben Umstead to bring their selections to a live format. Filmmaker spoke with Seed&Spark’s director of content, Amanda Trokan, about the unprecedented event, and bridging the gap between online and […]
The IFP Independent Filmmaker Conference’s “Blitz Wisdom” panels are quick, TED-like talks from filmmakers and folks in the industry discussing their projects and/or offering tips and pointers. During Monday’s “Blitz Wisdom” session with Peter Broderick, President of Paradigm Consulting (helping filmmakers develop distribution and social media strategies), we learned some great tips on how maintaining a relationship with your audience after they’ve left the theater can help you develop a sustainable model of revenue. Here are Broderick’s seven key ways your audience can be utilized to help your independent project: 1. Direct Funding – Once you’ve identified your audience and have their […]
One of the more lively discussions I’ve seen so far at the Independent Filmmaker Conference, “When Documentaries Disturb the Power Structure,” included a panel of heavy-hitters from the documentary world including both filmmakers (Eugene Jarecki, the director of The House I Live In; Rachel Grady, the director of Detropia; and Tia Lessin and Carl Deal the directors of Citizen Koch) and representatives from public broadcast (Mette Hoffmann Meyer, the head of documentary and co-productions at DR TV/Danish Broadcasting Television and Claire Aguilar, Executive Content Advisor for ITVS/Independent Television Service), all moderated by Deidre Haj, Executive Director of the Full Frame Documentary Film […]
The other day, Liesl Copland at WME gave a wonderfully frightening talk at the Toronto Film Festival bemoaning the “analytic black holes” of streaming and VOD platforms. She’s absolutely right: filmmakers and even their distributors have no idea how many people are seeing their movies, paying how much money, and barely knowing when and where they’re available. We have more luck knowing how many people are pirating our films on BitTorrent! Theatrical presentation is still the emotional gold standard of independent film: we make movies to be shown in front of audiences. OK, but other than playing at film festivals […]
The following is an abridged version of a report on the self-distribution of the 1978 U.S. indie Northern Lights, directed by John Hanson and Rob Nilsson, written shortly after the film’s release by Hanson himself. The winner of the Camera D’Or at the Cannes Film Festival in 1979, Hanson and Nilsson’s film is being released by Artists Public Domain/Cinema Conservancy and opens at Film Forum on September 2o. The distribution of Northern Lights was both unusual and unique. Instead of opening in New York, getting reviews, moving to the biggest cities in the country and gradually spreading out to the […]
A filmmaker called me the other day, asking if I could think of some comps for his movie. You know, other movies whose marketplace performance would indicate that there is a paying audience for his demographically-similar picture. He named a title he really liked and said he was shocked to see via Box Office Mojo that it had done so poorly. Indeed, its reported box office was in the five figures. The very low five figures. “But that box-office figure is misleading,” I replied. “The film was bought by a company whose strategy is to release on VOD and digital […]
The author of this guest essay is a filmmaker whose most recent film is Between Us. He is also the co-founder of the Slamdance Film Festival. — Editor I recently wrote an article about 12 Steps to a Saner Festival Plan in which I suggested the volume-method of festivals: Get your film into as many festivals as you can, and build momentum from one to the next. Unfortunately, a lot of people read that article. And the one consistent question I’m getting is if we’re broke filmmakers, how can we afford to apply to so many festivals? Chances are you […]
When was the last time your film was screened at a festival? When was the last time you attended a film festival? It’s very tough getting selected for a choice festival slot, but many of the leading festivals are taking advantage of video streaming to promote themselves as well as films they present. Festival streaming provides indie makers an opportunity to jump into distribution and make back some needed revenue. In addition, it allows audiences a way to check out some of the hot new festival hits. Last year, Sundance offered nine short films for streaming and has also made […]
Independent filmmaking: hobby or career? It is a question that has been on more than a few lips for years now. Though digital platforms have greatly democratized the distribution process, filmmakers are still reaping minimal financial returns on their work. Should the aspiring independent filmmaker pursue her passion wholeheartedly, or should she be pragmatic from the get go, making films as a hobby alongside a more lucrative career? Filmmaker spoke with Kentucker Audley, filmmaker, actor and proprietor of NoBudge, about the professional concerns of the modern moviemaker, and the benefits of having yet another passion project to keep you busy. […]
The author of this guest essay is a filmmaker whose most recent film is Between Us. He is also the co-founder of the Slamdance Film Festival. — Editor Okay, you didn’t get into Toronto and you’re crushed. Guess what? You also didn’t get into Telluride, Venice or the New York Film Festivals either. But I’ve got news for you: You probably didn’t stand a chance with any of those festivals anyway. It’s not you, it’s them. Don’t get me wrong: They’re all perfectly good festivals run by nice – frequently Canadian – people. The problem is the so-called big Four […]