Go backBack to selection

“The One Million Dollar Winning Game Piece From the Monopoly Game at McDonald’s”: James Lee Hernandez and Brian Lazarte | McMillion$

A still from McMillions by James Lee Hernandez and Brian Lazarte (courtesy of Sundance Institute)

Whether capturing or creating a world, the objects onscreen tell as much of a story as the people within it. Whether sourced or accidental, insert shot or background detail, what prop or piece of set decoration do you find particularly integral to your film? What story does it tell?

The key prop for this project also happens to be the root source of the story. It was sought by most Americans during the 1990s, it caused a major corporation’s sales to increase by 30% to 40% and it helped spawn a decade-long fraud which ended in 53 people being indicted. That prop is the one million dollar winning game piece from the Monopoly game at McDonald’s.

Sundance Responses 2020

© 2024 Filmmaker Magazine. All Rights Reserved. A Publication of The Gotham