The Gotham Pages: Tahira White is Building an Accelerator for Branded Content Storytellers
19th & Park is a lot of things—a creative marketing hub, a branding and production powerhouse—but perhaps equally important is what it’s not. Tahira White, the agency’s co-founder and president, will be the first to tell you that 19th & Park isn’t interested in the linear approach of traditional agencies. Instead, it does its business holistically, taking a 360-degree approach to working with brands by offering creative direction, social media strategy, robust production and more—all while foregrounding underrepresented talent in front of and behind the camera. For White, who started her career in media at Hearst before segueing into production […]
by Dessane Lopez Cassell on Oct 1, 2024
