Filmmaker Labs
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Top 10 Things Learned in the IFP PMD Lab
I have had the good fortune to be involved in IFP’s Independent Filmmaker Labs for the past several years now and, during that time, I have seen innumerable benefits to the films and filmmakers who participate. The Labs provide an opportunity for first-time filmmakers to not only receive feedback on their films from their peers and experienced filmmakers, but it is also the first lab to prepare filmmakers for the essential work of distribution and marketing. This year we launched the IFP PMD Lab (Producer of Marketing and Distribution), the first of its kind. The PMD Lab worked in conjunction with the Filmmaker Labs, […]
by Jon Reiss on Dec 20, 2012 -
IFP LABS: VARIANCE FILM’S DYLAN MARCHETTI OFFERS MARKETING ADVICE
Dylan Marchetti, founder of Variance Films, donated his afternoon Wednesday to mentoring filmmakers at IFP’s Marketing & Distribution Labs. Variance, a distribution company that has overseen the releases of niche indies and foreign imports like Guy and Madeline on a Park Bench, Littlerock, and Elite Squad: The Enemy Within, has built a reputation very much in line with the trailblazing, DIY-attitude that many of IFP’s lab filmmakers hold dear. And it was a great match, as Marchetti spent the afternoon listening to these filmmakers discuss their marketing and distribution strategies, offering tailored advice about the distribution paths that he felt […]
by Jane Schoenbrun on Dec 13, 2011
