Award-winning designer Stefan Sagmeister blasts the current co-option of the label “storyteller” in this provocative video. If you’re a novelist or filmmaker then, yes, Sagmeister says, you are a storyteller. But if you’re, for example, a roller coaster designer, then, he says, “No, fuckhead, you are not a storyteller!” Sagmeister’s absolutist stance has angered quite a few — check out the video’s comments thread. From my point of view, storytelling is as much a practice as job title. I think it’s possible to apply an understanding and embrace of narrative in multiple fields, not just writing and film. And if […]
by Scott Macaulay on Aug 24, 2014