Apple

WHAT’S IN MY INSTAPAPER: SUNDAY MORNING LINKS, 1/16/11

A quick, commentary-lite version… Joseph Conrad wrote a science-fiction novel. “Young and Restless Never Gets Old” — Dennis Lim in the Times on Gregg Araki. Big tech news this week: Google announces that it won’t support the H.264 codec and the HTML5 video tag in its Chrome browser in favor of its own WebM codec. It’s all very complicated and tech-y, but Google’s argument is that they’re supporting “open standards” by backing a codec without royalty issues. Problem is, Apple’s Safari and Microsoft’s IE both use the H.264 format and the short-term victor is likely to be Adobe, whose Flash […]
by Scott Macaulay on Jan 16, 2011
NEW FINAL CUT SUITE RUMORED; iPAD CLIPTOUCH APP RELEASED

Back in September we asked, “Is Apple Delaying a New Final Cut Studio?” The French rumor site Hardmac reported that the next version of editing software had experience “setbacks” and that, furthermore, engineering talent was being transfered to the iOS department. Now, Hardmac is reporting that a new version of Final Cut Studio “should” come out in March or April. From the site: Let’s start with Final Cut Suites. AS we reported earlier, all version of Final Cut should be unveiled in March or early April. It should be a substantial update when compared to the previous version, but not […]
by Scott Macaulay on Jan 4, 2011
iMovie ’11 and its Critique of the Movie Trailer

Have you ever thought that most movie trailers, with their portentous title cards and triumphant musical scores, could have been stamped out by a computer? Well, Steve Jobs and his software designers at Apple certainly did. But rather than whine about Hollywood’s formulaic marketing techniques, they monetized their critique. Brand new today is iMovie ’11 with a clever and soon to be supremely irritating new feature: movie trailers. Check out this iMovie demo to see what it’s all about. So, get ready for every holiday card to now feel like a Jerry Bruckheimer promo, with your friends’ sons and daughters […]
by Scott Macaulay on Oct 20, 2010
Is Apple Delaying a New Final Cut Studio?

Back in May at his No Film School blog, Koo asked, “Is Apple Dumbing Down Final Cut Studio?”, wondering whether the “pro” elements of the Mac editing platform would be diminished (or, perhaps, not updated) in favor of features of interest to the less-pro “prosumer” crowd. Well, today, according to Hardmac.com, a next version of FCS could indeed be delayed. The site reports: A few months ago we told you that Apple were hoping to release a new version of their Final Cut Studio suite in 2010. It now seems likely that this target has been missed according to one […]
by Scott Macaulay on Sep 30, 2010
BIG NEWS FOR DOC MAKERS: LIBRARY OF CONGRESS GRANTS DMCA EXEMPTIONS

Big news from the Library of Congress today. In their three-year annual review of the Digital Millennium Copyright Act, restrictions on documentary makers related to the fair use of copyrighted materials were significantly eased. Attorney Michael C. Donaldson, who assembled the coalition lobbying for these changes and provided pro bono counsel, commented, “Documentary filmmakers have been freed of the high price extracted by rights holders, or the high price of possible criminal prosecution, when they need to reach public domain material or material to be used pursuant to fair use. All they have to do is follow a few simple […]
by Scott Macaulay on Jul 26, 2010
WHAT’S IN MY INSTAPAPER (SUNDAY MORNING LINKS)

Here are a few links I sent to my Instapaper account and have been reading this weekend. * When we queried a few filmmakers for a column on software and apps in the new issue of Filmmaker, I noted the number of respondents who had migrated to the Android operating system. I recalled meeting an Android developer at SXSW this year, and he told me he was planning for the platform’s rapid rise. He also said that he was an Apple fan too, and he felt the competition would be a good thing for both platforms. There’s an exchange along […]
by Scott Macaulay on Jul 11, 2010
Connecting your PS3 To your Mac’s Airport Network

This post is half public service for the tech-challenged (like me), and half “note to self” for the next time I change my internet connection settings. Briefly, like the many PS3 owners who have posted all over the internet looking for help, connecting a PS3 to the internet can be a challenge if you’re not quite sure what to do. I remember cursing the Gods of Sony last year when I bought a PS3. Then, through some kind folks on Twitter, I figured out how to do it and all was good. Recently, I changed my home ‘net security from […]
by Scott Macaulay on Jul 3, 2010
ARTISTS ADD PORN TO THE iPAD

Looks like Banksy’s Exit to the Gift Shop is influencing folks out there. This viral campaign by a group of San Francisco artists, Freedom From Porn , who are protesting the ban on adult material within Apple’s walled garden, clearly cops a few licks from the British artist’s great new movie. Freedom From Porn from Freedom From Porn on Vimeo.
by Scott Macaulay on Jun 10, 2010
STEVE JOBS ON THE TV INDUSTRY

From today’s D8 conference, a comment by Apple’s Steve Jobs that resonates with the recent conversation here on the blog about internet TV. Q: Hi, I’m from Hillcrest Labs… do you think it’s time to throw out the interface for TV? When will Apple do something there? Jobs: The problem with innovation in the TV industry is the go to market strategy. The TV industry has a subsidized model that gives everyone a set top box for free. So no one wants to buy a box. Ask TiVo, ask Roku, ask us… ask Google in a few months. So all […]
by Scott Macaulay on Jun 2, 2010
THINKING ABOUT GOOGLE TV

At Google’s IO Conference this week, the search giant announced several new products and platforms, including the latest Android operating system, Froyo (named after “frozen yogurt”), and, perhaps most significantly for filmmakers, Google TV. At the heart of Google TV is a simple notion: right now we watch a lot of TV after it is broadcast on our computer simply because a) its creators have placed it there and b) it’s easy to find what we want to watch through internet search. But, if we could watch it on our TV screens? Wouldn’t we rather view it there? At his […]
by Scott Macaulay on May 22, 2010

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