Filmmaker

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BMC Lab

Pod Wants to Know You

Cinematic innovation is often driven by creative needs. The desire to help viewers connect to stories has resulted in the development of new camera systems, visual effects processes and advancements in audio capture and presentation. Stanley Kubrick’s determination to shoot by candlelight, in order to be authentic to the 18th-century setting of Barry Lyndon, birthed the Zeiss high-speed prime lens. A frustration with the state of theatrical sound in the early 1980s inspired George Lucas to develop THX to ensure pristine audio playback in theaters. When James Cameron wanted a realistic look for Pandora in Avatar, he innovated “performance capture” […]
by Lance Weiler on Apr 23, 2013

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