In a blog entry below we reported on “window-busting” release of Chazz Palminteri’s film Noel, which will appear in theaters, on cable and on DVD all within the same month. It’s part of a marketing strategy designed to score Noel some ink in the press — perhaps to divert attention away from the reviews, which Rotten Tomatoes scores only 18% positive. In our entry we were intrigued by the release strategy, but the folks at The Movie Blog linked to this USA Today piece which describes it in more critical terms. Some of the comments in the piece, like the […]
by Scott Macaulay on Nov 15, 2004At Filmmaker we’re always interested in alternative forms of distribution, so we took note of the unusual “window-busting” release plans for Noel, Chazz Palminteri’s directorial debut which premiered in September at the Toronto Film Festival. The sentimental holiday film which stars Susan Sarandon, Paul Walker and Penelope Cruz will premiere in theaters November 12 via The Convex Group, a new company headed by WebMD founder Jeff Arnold. Then, on Sunday, November 28 Noel will screen once on the TNT network. That day, the film will also become available to Amazon.com customers as $4.99 Flexplay DVDs, disks which erase themselves 48 […]
by Scott Macaulay on Nov 5, 2004