digital conversion
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Help Save America’s Drive-Ins
This is sponsored editorial content from Honda. Though we still refer to the cinematic medium as “film,” both in production and exhibition the digital form has taken over. Theaters everywhere are having to undergo digital conversion, which is a manageable undertaking for the large chains but often a tough, uphill financial struggle for small, independent screens. Drive-in theaters, so much a part of the historic fabric of American moviewatching, are having a particularly hard time making the switch, so Honda is embarking on a campaign to help a huge number of these great venues to continue screening movies. As seen […]
by Nick Dawson on Oct 4, 2013
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