Filmmaker

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Robert Herrera

Robert Herrera on the App and Distribution of the Basketball Documentary The Gray Seasons

It’s been two full decades since Hoop Dreams, but any basketball documentary is still bound to be compared to that iconic film. Still, technological changes over those 20 years beg the question of how Steve James and Kartemquin Film would handle distributing the film today. When director Robert Herrera was faced with the same challenge for his new film The Gray Seasons, about the women’s basketball team at St. Louis University, he struck upon a series of festival screenings, simultaneous cable PPV and VOD (via Vimeo on Demand) availability, and finally a DVD release and iOS app that encapsulates much of […]
by Randy Astle on Mar 24, 2014

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