snakes on a plane
-
Lady Vengeance: Trailer Happy, February 2012
Trailers have the ability to psyche us up, freak us out, turn us off, and lead us very, very astray, but the heightened anticipation (they don’t call them teasers for nothing) is part of the fun, regardless of how accurate a representation of the film that cleverly constructed little bugger ends up being in the end. Here’s a little commentary on a selection of recent genre trailers; let’s both judge a book by its cover and appraise the cover itself. THE SNOWTOWN MURDERS (Justin Kurzel, in theaters March 2nd) I always feel wary of trailers that start off […]
by Farihah Zaman on Feb 17, 2012 -
TRUTH IN MARKETING
I am very much looking forward to New Line’s thriller Snakes on a Plane for one reason: the title. In this day of bland, would-be exciting one-word movie names — Derailed, Havoc — there is something refreshingly straightforward and old-school about the title of this Sam Jackson movie about, well, poisonous snakes let loose on a plane. Apparently, I’m not the only one who feels this way. Today Dave McNary has a piece in Variety about the buzz for the pic created just by its title: “Though New Line has done no publicity and the thriller is eight months away […]
by Scott Macaulay on Dec 11, 2005
