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DAY OF THE LOCUSTS

by
in Filmmaking
on Jun 23, 2008

Ted Hope tipped me to this article in the Philadelphia Inquirer on this summer’s empty arthouses. Several of the usual suspects are interviewed in a piece that talks about the high cost of marketing, the internet, downloads, the production glut and marketplace churn — the practice of shuffling new titles out of theaters when they don’t immediately click. Again, no magic solutions here, just lots of opinions, like these:

Despite the current doldrums, the market for arthouse cinema seen in the art house remains vibrant. “It’s a cyclical business,” Mundorff says.

Observes Bernard, who has been in specialized distribution since 1981, “The obituary for art films appears every 17 years, like the locust.”

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