While many Sundance filmmakers last year this time were nervously awaiting distribution deals, one had done something completely different. Upstream Color director Shane Carruth entered the festival with a DIY distribution plan already in place. He partnered with Sundance Artists Services’s Joseph Beyer and distribution consultant Michael Tuckman, devised a theatrical campaign and swift VOD rollout, and was already at work on merch for the large fan base eager for the follow-up to his cult classic Primer. Carruth and his team pre-screened the film for journalists, including Filmmaker, and, we responded by endorsing both the movie and its distribution paradigm, […]
by Scott Macaulay on Jan 25, 2014Attention, our audience’s and our own — it’s a valued commodity these days. We struggle to command our audience’s attention, for them to discover our work and then, once they’ve discovered it, to actually focus on it. Meanwhile, we struggle to focus our own attention, to fight our society’s weapons of mass distraction so we can not just see our work to completion but fully discover the meanings within it. What role does attention play in your work? Can you discuss an instance where you thought about some aspect of attention when it came to your film? From the very […]
by Filmmaker Staff on Jan 16, 2014