Directors Josh and Benny Safdie (Daddy Longlegs) take on the illegal wildlife trade in The Trophy Hunter, a PSA made for the Turtle Conservancy and supporting Traffic.org. Here’s how the group describes the video:

This year we are sending out a video whose content may be difficult for some viewers. However, the video highlights an important issue: the illegal wildlife trade and its role in the global extinction crisis.

This holiday we are supporting TRAFFIC, the wildlife trade-monitoring network (traffic.org). The illegal wildlife trade is the third largest illicit trade after drugs and arms and is responsible for the extinction of many animal and plant species. TRAFFIC is a joint program of the WWF and IUCN and works around the world to ensure that the trade in wildlife is not a threat to the conservation of nature.