While the migration of independent filmmakers to the small screen is a much remarked about phenomenon, another entertainment platform, one growing even faster than television, is opening its loving arms to independent directors, screenwriters and producers. Podcasting, for its first decade or so, has consisted primarily of interview shows, like Marc Maron’s WTF, and the occasional fresh approach to journalism, like Serial. But now it’s moving more and more into the fiction world and creating alluring creative opportunities for independent storytellers. Founded in 2014, Gimlet Media has been making a name for itself producing shows like StartUp (about starting a […]
by Peter Rinaldi on Jan 18, 2017The following report on five pioneering immersive media projects — a report detailing their viewership, audience engagement and creators’ best practices — appears on Filmmaker courtesy of StoryCode, where it is crossposted. Anyone creating immersive media has run into a similar challenge: people outside of the creators’ bubble are not exactly sure what you mean by “immersive”, “interactive”, or “transmedia” experiences. Producers of this new form of media often get questions like: Where is the business model? What are the audience numbers like? How engaged are users/what is the impact? Doesn’t this just distract us from good storytelling? This article […]
by Michael Epstein and Mike Knowlton on Mar 19, 2015