“It’s a Nice Little Movie, But It Isn’t Commercial:” The Theatrical Self-Distribution of Northern Lights
The following is an abridged version of a report on the self-distribution of the 1978 U.S. indie Northern Lights, directed by John Hanson and Rob Nilsson, written shortly after the film’s release by Hanson himself. The winner of the Camera D’Or at the Cannes Film Festival in 1979, Hanson and Nilsson’s film is being released by Artists Public Domain/Cinema Conservancy and opens at Film Forum on September 2o. The distribution of Northern Lights was both unusual and unique. Instead of opening in New York, getting reviews, moving to the biggest cities in the country and gradually spreading out to the […]
by John Hanson on Sep 13, 2013