IBC Show was back in full swing with its familiar multi-day in-person event, with more than 37,000 smiling faces eager to attend the festivities. The Amsterdam gala is like no other trade show in the industry, pinning studios, media entertainment companies, tech innovators, software providers, filmmakers and creators under one roof. You can literally have a meeting with Google or Amazon AWS in the morning, then learn about the latest offerings from Canon, Sony or Avid in the afternoon. Similar to this year’s NAB Show and Cine Gear Expo LA, the future of technology was a buzzy topic on the […]

Cine Gear Expo Los Angeles roared back over the weekend, as the multi-day tradeshow saw a number of key exhibitors return to its new home at the LA Convention Center. Attendees poured in by the thousands eager to get their hands-on the latest tech, soak up knowledge at a seminar or tune their skills during a masterclass.  While cloud-based technology emerged as a theme at NAB Show 2022, Cine Gear had its share of companies showcasing turn-key virtual production solutions. Among them is NoitomVPS, which combines a 5×7 capture space and hybrid tracking markers with optical cameras. The motion capture data […]

All it took was a billion dollar acquisition for the industry to take a bigger leap into the cloud. Not to say that cloud-based workflows haven’t been part of productions already, but if you wanted to stamp a singular theme on NAB Show 2022, it would be: “to the cloud we go.” Following a COVID-19-induced two-year hiatus, NAB 2022 returned as an in-person event. Show producers announced 52,468 attendees took part in the multi-day tradeshow, roughly half the number of the last three pre-pandemic editions: 91,460 (2019), 92,912 (2018) and 103,443 (2017). While the “natural buzz” of the show floor […]