NAB Show 2022 Exhibitors Race to the Cloud
All it took was a billion dollar acquisition for the industry to take a bigger leap into the cloud. Not to say that cloud-based workflows haven’t been part of productions already, but if you wanted to stamp a singular theme on NAB Show 2022, it would be: “to the cloud we go.” Following a COVID-19-induced two-year hiatus, NAB 2022 returned as an in-person event. Show producers announced 52,468 attendees took part in the multi-day tradeshow, roughly half the number of the last three pre-pandemic editions: 91,460 (2019), 92,912 (2018) and 103,443 (2017). While the “natural buzz” of the show floor […]
by Daron James on May 2, 2022