A crowd of people, animals and AI-generated beings sleeps in a movie theater. Faces are lit by the explosions of an atom bomb on screen. All we hear is the loud snoring of hundreds of people and the sounds of their bodies moving; a nondescript rodent crawls on the floor. We cut to the 70mm IMAX projection room, where the projectionist is also sleeping. The camera moves very slowly, but each shot morphs within itself at a faster pace. These two visual rhythms are layered on top of each other. The explosions on screen intensify; a panic sets in. We […]
by Deniz Tortum on Mar 18, 2024I recently found myself sitting between three tech bros on my right and three cinephiles on my left. The film festival panel was meant to be a discussion about AI in the film industry; instead, it was an exasperating—if entertaining—demonstration of the radical gap in knowledge separating people who have some technical understanding of AI and those who don’t. There were tone-deaf proclamations about “generating content” and “optimizing workflows” on one side. And there was shouting, swearing, table-pounding, finger-pointing and (almost) tears on the other side, culminating in the announcement, “We’re very afraid!” I get it. AI has been foisted on […]
by Holly Willis on Dec 15, 2023Earlier this year, as ChatGPT, Midjourney, Runway and a long list of other AI tools ignited a national conversation about artificial intelligence, many of my colleagues in the School of Cinematic Arts at the University of Southern California shuddered in horror over the displacement of human craft and creativity by visuals created through simple text prompts. Published in The New York Times in February, columnist Kevin Roose’s description of his creepy conversation with Bing added gasoline to the fire, prompting a desire to prohibit the use of all AI across all of our programs. And what about plagiarism?! The general […]
by Holly Willis on Jun 27, 2023In August 2021, Elon Musk announced that his company is prototyping a humanoid robot called the “Tesla Bot.” He shared the stage with an ecstatically dancing figure that was obviously a human in a robot costume. Musk assured the audience that eventually the robot “will be real” and will derive from the AI system used in Tesla vehicles. The cars are already “semi-sentient robots on wheels,” Musk said, in yet another of his grandiose claims intended to disguise their minimal autonomous driving capabilities. It all appeared like a desperate attempt to siphon some of the nervous excitement that Boston Dynamics […]
by Joanne McNeil on Oct 11, 2021