Gary Hustwit
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“I Could Do a Dynamite Directors Cut, Because I Know Where All the Best Stuff is, But That Would Defeat the Whole Purpose of the Project”: Gary Hustwit on ENO
What used to be known, literally, as “the cutting room floor,” now exists as a digital bin, an assortment of deleted scenes, unused (and in today’s mode of industrial documentary production, perhaps even unviewed) footage — material that, through its absence, haunts any finished audiovisual work. Often when this material is revealed, on a Blu-ray supplemental features disc, for example, the director’s elisions affirm the strength of their initial creative editorial decisions. Other times, particularly in biographical documentaries, the unused material becomes a kind of lacuna, suggesting not only paths unexplored but a failure to engage with all that’s messy, […]
by Scott Macaulay on Jul 12, 2024 -
“Don’t Sell Out, Don’t Give Your Art to a Corporation”: Secrets of DIY Doc Distribution at DOC NYC PRO
There are many reasons filmmakers might choose to self-distribute their documentaries: they may want residuals to come in throughout their careers, as opposed to what might be just a single upfront payment in an all-rights deal; they may feel a responsibility to their audience or subject matter to shepherd the project and not sell it off to a distributor focused on the bottom line; or maybe no one is knocking down their doors to buy your movie. At the recent DOC NYC PRO Distribution Book Camp, four filmmakers who have self-distributed projects (which can mean they are still self-distributing those […]
by Lauretta Prevost on Jul 11, 2018 -
Gary Hustwit Launches New Virtual Reality Content Studio with Top Filmmakers
There’s so much buzz about Virtual Reality technology, but to really catch on with a broad audience VR needs compelling original content to drive the new medium. “It’s kind of a chicken and egg thing,” filmmaker Gary Hustwit (Helvetica) told Filmmaker. “You’ve got to have enough players out there and headsets out there for people to be able to watch VR and for people to understand what it is. At the same time, you’ve got to have content that gets them to try it and also hooks them.” With the launch of Scenic, a new Virtual Reality content studio focusing on […]
by Paula Bernstein on Apr 7, 2016 -
Bond/360 Launches “Pay What You Wish” Four-Movie “Creativity Bundle”
Hailed as revolutionary back in 2007, “the Radiohead model” — pay-what-you-wish downloadable media pricing — never flourished in the years following. Even Radiohead abandoned it. Yet, as Bond/360 is setting out to prove, it may still have its place when it comes to independent film. Tonight at midnight they’re launching a four-film “Creativity Bundle” download through VHX. Pay what you want to own — not rent — four movies. And, just as Radiohead’s In Rainbows was one of their best, these titles (or at least the two I’ve seen) are excellent: Indie Game, Helvetica, Sign Painters and Beauty is Embarrassing. […]
by Scott Macaulay on Jul 13, 2014 -
Gary Hustwit’s 10 Web Tips For Doc Filmmakers
I dropped in on the IFP Documentary Labs a couple of times, and one of the highlights for me was the “Web Tools for Documentary” workshop run by guest speaker Gary Hustwit, a filmmaker who used the web to great effect in the production and self-distribution of his “Design trilogy” of Helvetica, Objectified and Urbanized. Hustwit, who worked in publishing and distribution before he moved behind the camera, really knows this stuff inside out – and considers his engagement with the web an integral part of what he does now. “I think of all this stuff as filmmaking – […]
by Nick Dawson on May 29, 2012 -
Five Questions with Urbanized Director Gary Hustwit
With Urbanized, filmmaker Gary Hustwit brings his celebrated documentary trilogy to a close. Beginning in the world of typography by exploring a single font in Helvetica, the series gained weight by moving to the world of objects in Objectified and now telescopes miles overhead to examine contemporary urban design. We spoke to Hustwit about what’s changed and what’s stayed the same as he has produced — and distributed — these stylish and intellectually engaging films. Filmmaker: Your previous two design oriented docs have wound up dealing with subjects other than the the explicit ones of their titles. For example, Helvetica […]
by Scott Macaulay on Sep 9, 2011
