Lookbooks are an increasingly vital part of the filmmaking process. A good lookbook can make a pitch, just as a bad one can dissuade an investor, producer or financier from a project. Yet the creation of lookbooks is rarely discussed. The topic is missing from the many labs and tutorial programs set up to help first-time filmmakers—even though a good lookbook is perhaps the quickest way for a project to stand out. Simply put, refined visual knowledge and the skillful conveying of that knowledge is power for a director. When we interviewed Reed Morano last year about her work on […]
by Meredith Alloway on Mar 14, 2019