Filmmaking - Distribution


Grass Roots Marketing, Speaking Fees for Filmmakers, Publicity Tips and the Release of I Am Not Your Negro at DOC NYC’s Marketing Bootcamp

I Am Not Your Negro

This is the third and final part of coverage of DOC NYC’s Marketing Boot Camp. (Read parts one and two here at the links.) Christie Marchese of Picture Motion, a marketing and advocacy firm for issue-driven films (Leonardo DiCaprio’s Before…  Read more

By Apr 24, 2017

28 Tips on Crowdfunding and Promoting Your Film via Social Media from DOC NYC’s Marketing Bootcamp

(Photo: Hadrian / Shutterstock.com)

Continuing my coverage of DOC NYC’s Marketing Boot Camp (read part one here), this installment focuses on two information-packed presentations dealing with crowdfunding and promoting on social media. First up was Liz Cook, Director of Documentary Film at Kickstarter, who…  Read more

By Apr 23, 2017

How To Cut a Trailer, “Audiencing” as a Verb, and Branded Content: A Report from DOC NYC’s Marketing Bootcamp

The Greatest Story Ever Sold (Daniel Marracino/Sony Pictures Classics)

On Thursday April 13, DOC NYC PRO put on an all-day conference they dubbed the “Documentary Marketing Bootcamp.” It was a densely programmed event promising filmmakers insight into audience building for non-fiction films as well as career development. The various…  Read more

By Apr 21, 2017

Projecting Outside the Echo Chamber

An audience at the Ragtag Cinema (Photo by Billie Stock, courtesy of Ragtag Film Society)

In the past decade, I have screened thousands of documentary festival submissions. That amounts to countless hours of observing — or, more often than not, being told about — the horrifying effects of war, discrimination, depression, censorship, animal slaughter, plastic…  Read more

By Apr 13, 2017

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