Cut Copy’s “We Are Explorers” Video Released With DIY 3-D BitTorrent Bundle
For the video to their single “We Are Explorers,” Cut Copy paired with the Tokyo-New York creative lab Party to relate the tale of a couple of 3-D printed night owls. Cinematographer Sesse Lind shot roughly 200 figurines, printed from a yellow, UV-reactive filament, under black light flashlights, only at night, to achieve the desired effects. The result is downsized nocturnal epic whose scale belies its ambitions.
To accompany the release, the creative team packaged a BitTorrent Bundle that includes the musical track, the video and the 3-D printing files, so that fans can craft and upload their own versions. With the recent, overwhelming popularity of interactive music videos, is the traditional variety finally heading for the door?