Authors — Audrey Ewell
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Quarantine Reading: Michel Faber’s The Book Of Strange New Things and Undying: A Love Story
As a publication about film, we find ourselves in the peculiar position of publishing during a moment when theatrical access to movies, and their ongoing future, is as much in question as everything else. During this suspension of normal filmwatching habits, we’ve reached out to contributors, filmmakers and friends, inviting them to find an alternate path to the movies by participating in a writing exercise engaging with any book about or lightly intersecting with film, in whatever way makes sense to them. First up: filmmaker Audrey Ewell (Until the Light Takes Us, 99% — The Occupy Wall Street Collaborative Film, […]
by Audrey Ewell on Mar 31, 2020 -
Listen to This: Independent Sound Mixers Talk On-Set Production Tips, Career Strategy and Work-Life Balance
Modern cinema, deconstructed to its most basic elements, is the art of combining light and sound to tell stories. If you’re reading this, chances are you can name five cinematographers. But how many production sound mixers can you name? To find out what it’s like to be in this essential line of work — and to hear their hard-earned advice on getting great sound — I spoke with three sound mixers working in independent film about a job that is, by its very nature, the sort of thing audiences only tend to notice if there’s a problem. Gillian Arthur, 30, […]
by Audrey Ewell on Jul 24, 2017 -
On Loving — and Panning — Shows in Television’s Renaissance Moment: A Report from the Split Screens Festival
A TV series is like a conversation — or, when a show turns awful, a bad relationship. That was just one observation from a spirited panel, “The Evolution of TV Criticism,” held at Split Screens, the new New York festival that celebrates and explores television in its current “renaissance moment.” Speaking were four well-read critics who represent two generations of TV writers. Matt Zoller Seitz, of New York Magazine and RogertEbert.com (and also the festival’s head programmer), began by saying that he got his start as a critic in 1991 with his first paid byline in the Dallas Olbserver. His debut piece […]
by Audrey Ewell on Jun 7, 2017 -
Mr. Robot, Man in the High Castle and More are Dissected at the Inaugural Split Screens Festival
The inaugural year of Split Screens Festival, celebrating the art and craft of television, kicked off Friday night, June 2, at New York’s IFC Center, and it runs through June 8. The festival’s programming team is headed by Matt Zoller Seitz, Editor-in-Chief of RogerEbert.com, TV critic for New York Magazine and Vulture.com and author of several books on film and television. I attended the first full day of screenings and panels on Saturday, and it was an incredibly varied line-up. Following “The Evolution of TV Criticism,” which I’ll cover in a separate post, there was a showcase of the behind-the-scenes […]
by Audrey Ewell on Jun 5, 2017 -
Now What? How to Move Forward in the World of Serialized Content
On April 27 at the Made in New York Media Center, IFP hosted a panel on serialized content moderated by Kuye Youngblood, Head of Development and Production at BRIC TV, a public access station in Brooklyn. BRIC’s mission is to present and incubate work by artists and mediamakers who reflect the diversity of its borough, and it presents numerous shows via its cable and digital network. At the event, Youngblood was joined onstage by two web series creators, Rae Leone Allen and Christopher Poindexter, who shared the challenges and opportunities they each encountered while making the first season of their […]
by Audrey Ewell on May 9, 2017 -
Grass Roots Marketing, Speaking Fees for Filmmakers, Publicity Tips and the Release of I Am Not Your Negro at DOC NYC’s Marketing Bootcamp
This is the third and final part of coverage of DOC NYC’s Marketing Boot Camp. (Read parts one and two here at the links.) Christie Marchese of Picture Motion, a marketing and advocacy firm for issue-driven films (Leonardo DiCaprio’s Before the Flood, Ava DuVernay’s 13TH, and Michael Moore’s Where to Invade Next), gave a presentation on developing social action and grassroots marketing campaigns. She made the point that grassroots marketing and impact campaigns are two different things: grassroots marketing targets audiences who are pre-disposed to be interested in your film. Impact campaigns are geared toward those who aren’t organically interested. […]
by Audrey Ewell on Apr 24, 2017 -
28 Tips on Crowdfunding and Promoting Your Film via Social Media from DOC NYC’s Marketing Bootcamp
Continuing my coverage of DOC NYC’s Marketing Boot Camp (read part one here), this installment focuses on two information-packed presentations dealing with crowdfunding and promoting on social media. First up was Liz Cook, Director of Documentary Film at Kickstarter, who talked about the marketing and audience building and engagement aspects of crowdfunding. First, some basics. Most people know that Kickstarter is an all-or-nothing fundraising platform: if you reach your goal, you’ll receive all the money raised, minus fees. If you don’t, nothing will be charged to those who pledged, and you’ll get no money. Cook also relayed some interesting stats: […]
by Audrey Ewell on Apr 23, 2017 -
How To Cut a Trailer, “Audiencing” as a Verb, and Branded Content: A Report from DOC NYC’s Marketing Bootcamp
On Thursday April 13, DOC NYC PRO put on an all-day conference they dubbed the “Documentary Marketing Bootcamp.” It was a densely programmed event promising filmmakers insight into audience building for non-fiction films as well as career development. The various speakers indeed had much insight to share to share on these topics, and my takeaways are below. Following an intro by DOC NYC Artistic Director Thom Powers, who promised a cocktail reception after the long day (well played!), there was keynote speaker Morgan Spurlock, who kicked things off with a roundup of his work. Like Alex Gibney, Spurlock is as […]
by Audrey Ewell on Apr 21, 2017 -
Inside the IFP Labs: How to Claim Your Emerging Voice
Monday night’s event at the Made in NY Media Center — “Inside the IFP Labs: How to Claim Your Emerging Voice” — brought together three film directors and an episodic series producer, all of whom had gone through the various Labs, to talk about the process. A bit of background: the IFP Filmmaker Labs — the Narrative Lab and Documentary Lab — are open to first-time feature directors with works in post-production. Films must be budgeted under $1 million. The Screen Forward Lab is geared toward episodic media intended for any platform. All applicants must be IFP members. Sessions are […]
by Audrey Ewell on Feb 15, 2017 -
Ten Tips for Securing “Out of the Box” Funding from DOC NYC
At a DOC NYC panel titled “Out of the Box Funding,” moderator Julia Labassiere (Chief Executive of BAFTA NY) defined the prhase as “anything besides getting a commission (for example, from HBO or National Geographic, etc.).” Marilyn Ness, producer of Cameraperson and Trapped, started the panel off by noting that there are no shortcuts to obtaining so-called “out of the box” money: “It’s a lot of work.” Here are ten tips for how to successfully bring in this type of funding. First Money: Friends, Family and Affinity Groups When you begin a new film, you have to figure out your […]
by Audrey Ewell on Nov 22, 2016
