Authors — Randy Astle
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Murder in Passing: Transmedia on the Toronto Subway
Public transit’s always been a great place for art, from busking musicians to the New York MTA’s current Sam Shaw photography exhibit, sponsored by Arts for Transit. Such exhibits are often moving in the direction of narrative media, and today the Toronto Transit Commission is launching a new project that explores the boundaries between public art and a good old-fashioned transmedia detective story. Every day for the next two months a new thirty-second episode of Murder in Passing will play in the Toronto subway. The series, which adds up to a roughly twenty-minute film, begins today with the discovery of […]
by Randy Astle on Jan 7, 2013 -
Shake-ups in Online Video
Online video’s come a long way in the seven-and-a-half years since the launch of YouTube, but it’s no secret that the landscape’s still constantly changing for filmmakers, both independents and studios. The big question, still, is how to best monetize online viewing, as a few recent developments have illustrated. Karin Chien has a great piece in the current issue of Filmmaker (available for subscribers here) about how some YouTube stars have built up massive audiences that have, in turn, supported them financially and empowered them to deal with Hollywood on favorable terms. But we all know that going viral can […]
by Randy Astle on Nov 23, 2012 -
Bill Morrison Hands You the Remote
Bill Morrison’s newest film The Shooting Gallery has just finished playing a mere handful of screenings at the BAM Fisher Fishman Space as part of the 30th Next Wave Festival. It represents a new step in Morrison’s oeuvre because it introduces—as far as I’m aware—the concept of interactivity into his work, with audience members each receiving a laser pointer which they used as a remote control to select video and audio clips throughout the screening. The result—with music by Richard Einhorn, design by Jim Findlay, and interactive programming by Ryan Holsopple—is vintage Morrison but also something completely new. Morrison is […]
by Randy Astle on Nov 11, 2012 -
New Media, New Cuts
The future of editing may not lie in the tools editors use but the new formats that feature their work.
by Randy Astle on Nov 1, 2012 -
Half the Sky & Social Documentary Transmedia
One of the most intriguing things about transmedia when compared to traditional film, particularly documentary, is that through its multiple entry points and interactive experiences it has the potential to more fully engage viewers in causes. It doesn’t just inspire people to action, in other words; at its best, it gives them the tools and initial opportunities to take action then and there. Such is the case with Half the Sky, a four-hour film and transmedia property that airs in two parts tonight and tomorrow on PBS. In fact, it may be possible that Half the Sky is the most […]
by Randy Astle on Oct 1, 2012 -
Eduardo Lopez and Wendy Thompson-Marquez on Harvest of Empire
My first ancestors to come to America journeyed on the Mayflower in 1620; it’s hard to have a heritage more firmly rooted in America’s beginnings and long history. Just under a hundred years ago, however, my grandmother on my father’s side left her native Holland and sailed into New York harbor, passing through Ellis Island before moving west with her parents. Growing up, I was much prouder of my Dutch heritage and status as a third-generation American than of my ancestors who established Plymouth Colony 300 years earlier. In the 1990s, I learned Spanish and spent two years living and […]
by Randy Astle on Sep 25, 2012 -
The POV Hackathon: Advancing Web Documentary
A few months ago, I got to participate in StoryCode‘s hackathon for narrative media (you can read about it here), and one of the thoughts I walked away with was that, while creating transmedia properties around fictional narratives is very rewarding, something I really wanted to do was delve deeper into the world of nonfiction transmedia. So I was excited to learn about a documentary transmedia hack sponsored by POV and held this past weekend at their office in DUMBO. If anyone in America understands social documentary, it’s the makers of this PBS series, which has won nearly 100 major awards–Oscars, Emmys, […]
by Randy Astle on Aug 16, 2012 -
Alternate Routes
As the keynote speaker at the Los Angeles Film Festival this June, Chris McGurk, of digital theatrical distribution platform Cinedigm, described seven signs of a resurging indie film industry — an “indie renaissance,” he called it. Most of his bullet points had to do with the ways in which digital technology and social media allow for new ways to program for and reach audiences in theaters and online. “Just as happened in the ’80s,” he said, “there is an exploding demand for filmed entertainment. There is huge competition now going on between all of these digital retailers. It’s an ‘arms […]
by Randy Astle on Jul 19, 2012 -
Alternate Routes: New DIY Distribution
How three films are navigating the new distribution landscape.
by Randy Astle on Jul 19, 2012 -
Story Hack, Beta Part 4
(You can read part one, two, and three.) The hackathon came to an exciting conclusion yesterday with presentations from all seven teams and a brief awards ceremony. I was too exhausted to write about it last night, an indication that the 34-hour event had been a success. Last weekend my wife ran in a 200-mile Ragnar relay race, and it occurred to me more than once that hackathons are the tech/transmedia equivalent. Hacking had begun just after 10 a.m. Saturday morning and continued nonstop until 3:30 p.m. Sunday. My own team’s final hours were fueled with adrenaline more than caffeine. […]
by Randy Astle on Apr 30, 2012
