Visit the website of Emmy-winning Milwaukee-based advertising and marketing company SRH, and you’ll be presented with a graphic extolling the firm’s concept of “empirical marketing.” In return for a mailing list signup, a free ebook download promises to teach you how to “burn fat & grow muscle” and to “trim flabby, underperforming campaigns.” And while many of the clients listed on its site hail from the health and wellness space, the lean, low-fat philosophy suggested by the company’s branding can extend to film as well, as Kurt Ravenwood—the “R” in SRH—has proven with the independent adventure comedy hit Hundreds of […]
Imagine you are in the basement of a home somewhere in the suburbs amid towers of cardboard boxes and items bought in bulk. There are bikes with training wheels and cobwebs between the spokes. Behind a broken recliner is a fake Christmas tree with garland and fairy lights still on it. On wire shelving racks are boxes filled with VHS tapes and DVDs. You see Sky Captain and the World of Tomorrow, Meet the Fockers, Waiting to Exhale, The Godfather trilogy box set and the 25-disc edition of Six Feet Under. A few of the videos are still wrapped in […]
Every now and then—winter break, summer break—I purchase a new notebook at the local Blick intending to take up drawing, a practice far from my discipline of cinema studies. This notebook need is not driven by my usual academic hubris, which asks smugly, often with a shrug, “Really, how hard could it be?” but by something more feral and fervent. Like, if I could put pen or pastel to paper, something pure would pour forth, heart to hand to drawing. There would be color and expression and the ineffable, all in a scribble. And if you think I’m exaggerating: There […]
Our Summer issue cover story, Between the Temples filmmaker Nathan Silver interviewed by novelist Jonathan Lethem, is being brought out from our paywall today as the film arrives in theaters from Sony Pictures Classics. — Editor In Between the Temples, Jason Schwartzman, looking suddenly on the verge of middle age, and with a disconcerting new depth to his eyes, plays a cantor unable to find his singing voice. “The cantor who can’t” might be the hook for any number of lively (or annoying) comedies set in a synagogue, but Nathan Silver has delivered not only the version I’d actually want, […]
I shouldn’t have been surprised by the number of cadavers I saw—the four-day cruise was, after all, never about the destination (Cozumel?) and entirely about the journey, hundreds of miles through legally murky international waters with the promise of a lethal formula: “Hot sun. Cold cases. Unforgettable vacation.” A marine offshoot of the hugely successful CrimeCon, the 2023 CrimeCruise promised lectures from famous crime scene investigators, podcast hosts and a self-described “walking lie detector” to an almost entirely white, female audience that preferred to avoid sunburns, instead spending time in windowless lecture halls interpreting stippling patterns and keyhole-shaped entry wounds. […]
As I type this editor’s note, Apple’s annual Worldwide Developers Conference, which I’ve had on YouTube in the background, has just ended. As many of you already know, the flagship announcement this year had to do with AI. Apple has dubbed its use of artificial intelligence “Apple Intelligence,” which refers to its systemwide integration across Apple operating systems and apps, use of in-house tools and privatized cloud servers. Its rebranding of the term “AI,” which didn’t even require them to change the initials, is a clever marketing move, as it elides the fact that Apple has shunned the use of […]
I turned in this column way late this quarter. My excuse? Admissions. Like film faculty across the country, my colleagues and I in the School of Cinematic Arts at the University of Southern California are reading dozens of applications for a wide variety of undergraduate and graduate filmmaking, screenwriting and media arts programs, and sorting through personal statements, work samples, grades, letters of recommendation and more, trying to sense who might be best for our program and how our program might best suit potential applicants. There are more applications than ever, even though recent analyses suggest that students consider the […]
Tyler Perry believes that generative AI could soon drastically reduce location filmmaking. He recently announced plans to pause an $800 million expansion of his Atlanta-based studio complex, telling The Hollywood Reporter, “I no longer would have to travel to locations. If I wanted to be in the snow in Colorado, it’s text…. If I wanted to have two people in the living room in the mountains, I don’t have to build a set in the mountains.” But state legislatures and film offices haven’t gotten that memo. As we take our annual look at film tax incentives around the country, the […]
The Sundance Film Festival is a time for movie watching, deal making, talent scouting and, often, much soul searching about the state and future of the independent film industry. This year in particular there was no shortage of media coverage and conversations about distribution and the sustainability of the independent business. As Sundance CEO Joana Vicente told The Ringer’s “The Town” podcast, “Everyone is thinking about solutions… How can we help and figure out how all these films find a home, and what’s our role in the distribution exhibition piece?” For Sundance’s more commercial films—of which there were several this […]
“I often don’t remember my dreams, and so when I do, I’ve learned to listen to what my subconscious could be trying to tell me,” director Jane Schoenbrun told Filmmaker in the leadup to the 2024 Sundance Film Festival, where their sophomore dramatic feature, I Saw the TV Glow, premiered to acclaim. That admission could be seen as something of a mission statement for Schoenbrun, one that might also have been made about their 2021 microbudget debut, We’re All Going to the World’s Fair. In World’s Fair, a sinister online role-playing game haunts the internet, becoming a sort of roiling […]