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Strategies for Sharing

“I’m the only one of these directors with a @twitter account. Am I doing it wrong?!” tweeted, tongue-in-cheek, Moonlight helmer Barry Jenkins last November.  Good question: Jenkins had just been announced as one of the Best Director nominees for the Film Independent Spirit Awards (the others were Andrea Arnold, for American Honey; Pablo Larraín, for Jackie; Jeff Nichols, for Loving; and Kelly Reichardt, for Certain Women), and among such esteemed company he was the sole denizen of the Twittersphere. Was Jenkins boosting his chances during awards season by maintaining an active presence on Twitter? Or does a social media identity […]

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