Distribution
Filmmaking - Distribution
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Boom! Veronica Mars Breaks the Theatrical Window
Credit the Kickstarter-funded Veronica Mars movie with a distribution first: as the Wall Street Journal reports, the film will be the first major studio release to simultaneously premiere in movie theaters and on online platforms. Distributors like IFC and Magnolia have been doing such day-and-date releases for years, but Hollywood’s six major studios — under pressure from theater owners — have held tight to a “windowing” model by which films play exclusively in theaters for at least three months. For the Veronica Mars movie, Warner Bros. and AMC Theaters seem to be engaging in a bit of semantic sleight-of-hand to […]
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Is the Future of Film Distribution in the Live Format?
A few weeks back, I went to see a one woman show called HAPPY, performed by my friend Eleanore Pienta. It was confluence of many emotions and personalities, but found a recurring framework in the live realization of film. A projection of Eleanore, in character, in a setting, would appear against a backdrop for several minutes, before the lights switched on and Eleanore strode onto stage as that same character. She was effectively bringing these short films to life, something I recalled while reading Sheri Candler’s post at Hope for Film entitled “Creating ‘Live’ Films Can Be Artistically and Financially […]
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Freezing Filmgoing in Tromsø and the Phenomenon of Site-Specific Cinema
The Tromsø International Film Festival has always pushed the boundary when it comes to open-air cinema. The only international film festival that takes place in the Arctic Circle has a Winter Cinema, an open-air cinema with sofas positioned on top of the snow in front of a large screen with picturesque hilltops on the horizon. Most of the program is made up of short films made for children that play in the dark afternoons, but this year Festival Director Martha Otto put on a late-night screening of Dead Snow to boot. It added a new challenge for the audience, to […]
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Mark Cuban Blasts Patent Troll’s Movie Download Lawsuit
The absurdities of the U.S. patent system were brought into focus yesterday by Mark Cuban, whose Magnolia Pictures, along with Amazon, Apple and the Weinstein Company, has been hit by a bizarre lawsuit involving movie downloads. The title of Cuban’s blog post summarizes the suit: “So I Got Sued By A Patent Troll Who Thinks They Own Downloading Movies (only before they are released in theaters) over Cellular.” The suit has been filed in Illinois Northern District Court by Red Pine Point, a so-called patent troll, which is a company that files, holds but does not base its business around […]
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The NC-17 Rating Needs to Be Abolished (We Should Know, We Made an NC-17 Movie.)
We are the writers and executive producers of Lucky Bastard, which Robert directed, a “found footage” thriller about a porn shoot gone horribly wrong. While not featuring actual sex, Lucky Bastard has nudity, strong language, sexual situations and disturbing violence. Concerned about our film’s intense content, we submitted it for an MPAA rating. We accepted “NC-17 for explicit sexual content” because, in all honesty, it is the correct rating. Nonetheless, the NC-17 rating is fundamentally flawed and needs to be abolished. NC-17 is a charade, for all intents and purposes dying on the vine. It is a deterrent to ensure […]
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How Drafthouse Films Used BitTorrent to Up The Act of Killing’s Profile
Ask an independent filmmaker his or her stance on torrents, and you’re likely to get an impassioned response – one that’s not necessarily negative. I’ve spoken with handfuls of filmmakers who regard the brand of piracy as a beneficial, near audience-building exercise. In an article from 2011, Filmmaker contributor Anthony Kaufman suggested that torrents, “should be considered [as] just one more element in a hybrid distribution strategy.” Weighing in on the issue, New School professor and filmmaker Vladan Nikolic noted that, “Viewers don’t overlap that much. Those who watch iTunes and cable don’t use BitTorrents.” A couple years later, Drafthouse […]
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Why Didn’t Shane Carruth Change the Distribution Paradigm for this Year’s Sundance Filmmakers?
While many Sundance filmmakers last year this time were nervously awaiting distribution deals, one had done something completely different. Upstream Color director Shane Carruth entered the festival with a DIY distribution plan already in place. He partnered with Sundance Artists Services’s Joseph Beyer and distribution consultant Michael Tuckman, devised a theatrical campaign and swift VOD rollout, and was already at work on merch for the large fan base eager for the follow-up to his cult classic Primer. Carruth and his team pre-screened the film for journalists, including Filmmaker, and, we responded by endorsing both the movie and its distribution paradigm, […]
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10 Tips on Festival and Distribution Strategy From Tall as the Baobab Tree Director Jeremy Teicher
The following is a guest post by Jeremy Teicher, who debut feature, Tall as the Baobab Tree, landed him on Filmmaker‘s “25 New Faces” list in 2013. A documentary-narrative hybrid, the film was shot in Sinthiou Mbadane, Senegal – a small rural village with no running water or access to electricity – with nonprofessional actors and a four-person crew. Tall as the Baobab Tree premiered a year ago at Rotterdam and is out now on VOD through iTunes, SundanceNOW, YouTube and a host of other digital platforms thanks to Sundance Artist Services and IFFR in the Cloud. I thought the […]
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Slamdance’s Distribution Arm, Slamdance Studios, To Release Bible Quiz
Providing exposure for its entries is simply not enough for the Slamdance Film Festival, Sundance’s alterna-sister. In January 2010, Slamdance announced a distribution partnership with Xbox and Zune, thus realizing Slamdance Studios. Last year, they partnered with Cinedigm to release four titles on VOD, and today, they announced the acquisition of their 2013 Grand Jury Prize Winner, Nicole Teeny’s Bible Quiz, for a limited theatrical release. In partnership with Virgil Films, Slamdance Studios will release the documentary about the world of competitive Bible verse memorization in New York and Los Angeles, before moving to Houston, Kalamazoo, Lubbock and Austin in cooperation […]
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Indiegogo Partners with VHX and Yekra
Last week, Vimeo announced its partnership with crowdfunding platforms Kickstarter, Seed&Spark and Indiegogo, the latter of which is looking to keep as many options open for its filmmakers as possible. Indiegogo has gone and brokered a deal with the direct-to-fan streaming platforms VHX and Yekra: successful campaigns will receive a sizable discount should they choose to distribute their final product on either site. These initiatives seem to strike at the heart of crowdfunding’s dilemma — that raising funds is only half the battle. Once a film is completed, there’s still the matter of it being seen. This should be relatively easy, […]
