Distribution
Filmmaking - Distribution
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Irregular Warfare: Marketing Snow On Tha Bluff
Snow On Tha Bluff is a film that I produced that illuminates Atlanta’s forgotten neighborhood, The Bluff, known for its violent crime, heroin market and extreme poverty. The film follows real-life criminal Curtis Snow as he robs drug dealers and attempts to provide for his child. The most controversial element of our film is that some of the footage is real while other scenes are staged. After our films are in the can, we as filmmakers are met with the daunting task of marketing our work. Our eyes are met with a towering cascade of media everyday, and, for any […]
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Indie Game: The Movie Filmmakers Announce New Special Edition
Lisanne Pajot and James Swirsky, directors of Indie Game: The Movie, are not only skilled filmmakers but also very savvy businesspeople. They chose to self-distribute their film rather than sell themselves short by giving it away to a distributor, and did a brilliant job of connecting with their audience and maximizing the potential of their product. (You can read their evolved thinking on self-distribution in a Filmmaker article they penned earlier this year.) Now the pair say they have reached “the end of a life-changing, 3-year odyssey” of Indie Game with the just-announced the release of a Special Edition, which […]
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Will “Unbundling” Kill Cable?
Digital disruption is restructuring the media industries. New production, distribution and display technologies shook up publishing (including newspapers, books and magazines), records and home video/DVDs. The cable industry’s day of reckoning may be at hand. A series of disquieting developments in the cable industry have been accumulating. Over the last decade, basic subscribers have declined by nearly 16 percent, to 56.4 million in 2012 from 66.9 million in 2001. Consumer viewing habits are changing, with many either abandoning or supplementing their fixed TV set with new devices and multi-screen viewing. More and more households are turning to the Internet for […]
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Foreign Sales 101: What Independents Need to Know About Selling Films Abroad
This article originally appeared in our Summer, 2013 issue. With substantial revenue (sometimes well above 50 percent) coming from exploitation outside of a film’s home country, it is vital that producers know how to target and then structure deals with foreign sales agents. For those beginning to explore international distribution, here are some very basic ideas and concepts about the business of foreign sales to know going in. What is an international sales agent? In simplest terms, an international sales agent is the conduit to your film’s distribution outside of its country of origin. The sales agent will acquire a […]
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10 Lessons for Filmmakers from the IFP Narrative Labs
Still the only lab focusing entirely on what happens after rough cut —- from locking picture to devising a distribution strategy — the IFP Narrative Lab concluded its ninth edition last month. When I created the Lab with the IFP almost a decade ago, the idea was simple. A successful career in film is partly based around making mistakes — and then not making those same mistakes again. But first-time filmmakers don’t have prior experience to draw upon, and in today’s hyper-competitive, content-swamped environment, failure is a luxury many of them can’t afford —— especially when that failure is made […]
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Music, Audio and Distribution: Shooting the Low-Budget Horror Movie Dark Feed, Part Three
In the final part of our interview with brothers Michael and Shawn Rasmussen, they talk about the importance of music and audio, costume design, and how they found a distributor. After writing the script for The Ward, which was directed by John Carpenter, the brothers decided they really wanted to direct their next script themselves. They spent almost a year trying to raise money, but ultimately decided to shoot Dark Feed with a Canon 7D and the resources they had available. Dark Feed was successfully completed and sold to a distributor, and they are now working on their second low-budget feature, […]
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Amazon Studios Ups the Ante in the Content Wars
Amazon is upping the ante in the original content wars. On June 27, the giant online retailer’s movie group, Amazon Studios, started accepting 2- to 15-minute sizzle reels or pitches for feature-length films. Its Hollywonk blog said it was seeking projects that “express an idea that’s begging to be seen on the big-screen, in full-length, full-budget form.” Amazon’s current development slate includes a mixed bag of movies: the horror flick, ZvG: Zombies Vs Gladiators, a thriller, Burma Rising, a sci-fi, Hiber, and a family comedy, It Came in the Mail. “Amazon Studios wants to discover great talent and produce programming […]
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This Film Was Made For You and Me: Thoughts from the IFP Narrative Lab
In my office hangs a blue and green woodblock poster that features an image of Woody Guthrie and a lot of hand-carved text. The text is a quote — an exhortation, really — adapted from Born To Win, Guthrie’s autobiography, about why he writes songs and who his audience is. I’ve had this poster as long as I’ve been making films, and — not coincidentally — that poster’s been on my mind for the last week while I had the honor of workshopping my debut feature, Something, Anything, through the first week of IFP’s Narrative Lab. Throughout the week, our […]
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VOD Wars Heat Up
Intel, the giant computer chip manufacturer, is joining the growing roster of tech companies entering the web-delivered video jamboree. In addition to Google’s YouTube and Netflix, Apple and Microsoft are carving out space on the web to offer live and video-on-demand (VOD) TV programming. Web video distribution can be executed either as Internet Protocol Television (IPTV) or as Over-the-Top (OTT). With IPTV, the digital signal is streamed and/or offered as VOD programming over a closed or proprietary network through a cable or telephone company. OTT refers to streaming and/or VOD programming distributed over an open or unmanaged video data stream […]
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Serbian Shocker Clip Arrives on DVD from Artsploitation Films
Winner of the Best Feature Tiger Award at the 2012 Rotterdam Film Festival, Maja Milos’s Clip has stirred controversy on the festival circuit for its graphic and downbeat look at the sexual rebellion of a barely-teenage Serbian girl. The first feature of its young female director, and partially financed by the Serbian government, the film takes its title from its 14-year-old protagonist’s penchant for recording her drug-and-sex-fueled environments on her cell phone. Brandon Harris covered the 2012 International Film Festival Rotterdam for the Spring, 2012 edition of Filmmaker and below is his take on the movie. Clip is released on […]
