Distribution
Filmmaking - Distribution
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I’m Previewing My Film i hate myself :) Online. Here’s Why.
After I premiered my personal documentary feature i hate myself :) at Rooftop Films this summer, filmmaker Kentucker Audley kindly invited me to show the film on his online screening venue, NoBudge. I hesitated, though. I’m still taking the film through the festival circuit and working on its release, so I wasn’t sure whether even a one-day online preview would be kosher at this point. But after spending quite some time on festival regulation research without reaching a decision, I realized I wasn’t admitting to myself the real reason for my hesitation. I was actually nervous about an online screening […]
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John Sloss’ Crusade for Transparency
As the first in what is to become a weekly, unprecedented occurrence, Cinetic Media released the VOD and theatrical gross of Escape From Tomorrow over at its sister site, Film Buff. Utilizing the Producers Distribution Agency catalogue, John Sloss and company will post an aggregate number every Monday that represents revenues from the divergent platforms, before hopefully moving on to films outside their network. “We call upon those distributors who have been pioneers of the day-and-date evolution to supply Cinetic with their cable and broadband VOD gross numbers so we can post a comprehensive snapshot of the distribution industry each week,” Sloss said in a […]
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Team-Building, Data Science and the Business Plan: Dogfish Accelerator’s New Film Financing Model
Not long after he founded Dogfish Pictures in 2009, producer James Belfer sensed an industry-wide disconnect between content creation and return on investment. Filmmakers, he gleaned, were concerned with short-term assets, agreeing to sell their film to distributors for a fixed sum that was a mere fraction of the eventual profit. In order to capture the full value of their content, filmmakers would need a new set of marketing tools and a fair bit of elbow grease. Belfer felt that any of these strategies would not be found in the traditional film industry at all, but rather, in the tangential […]
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A Dream Made Real: Magical Cinema at the Empire Drive-In
This past Sunday, artists Todd Chandler and Jeff Stark gave me the honor of curating an evening of live cinema at their month-long experiential installation Empire Drive-In at the New York Hall of Science in Flushing Meadows Park, Queens. Composer Michael Krassner and Boxhead Ensemble accompanied Artavazd Pelechian’s experimental masterpiece Our Century, which was preceded by Kelly Sears’ absolutely stunning short, The Drift and additional shorts and music. We were excited to take part in the series but none of us were fully prepared for the amazing experience that Todd, Jeff and their collaborators have created in the shadow of […]
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How Big a Team Do You Need to Drive Box Office? A Talk with Gathr’s Richard Matson
In the past, films that don’t have a large distributor behind them had only a couple of distribution options: they could go straight to the internet and DVD, or the filmmakers could travel around the country arranging screenings at festivals. Now Gather Films offers a third option: on-demand theatrical performance. With Gathr, a screening of a film can be requested at a local theater, and if enough people buy tickets the screening happens. Gathr handles independent movies, as well as larger movies that are being distributed and promoted, but may only have organized theater runs in a few cities. Richard […]
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Distributing Films In The Internet Age: Interviews with Pivotshare and Fandor
The Film, TV & Digital Session at the recent Hacking Arts event focused on film distribution, with panelists Richard Matson from Gathr Films, Adam Mosam from Pivotshare and Albert Reinhardt from Fandor. The panel was moderated by Elle Schneider of Digital Bolex. All three firms are involved with distribution. Pivotshare offers tools to help the filmmaker sell their videos online. Fandor is an online subscription platform that pays its filmmakers a share of its subscription fees. Gathr Films provides an on-demand theatrical experience; a screening of a film can be requested at a local theater, and if enough people buy […]
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On James Schamus and Focus Features
Yesterday’s sad news that James Schamus is leaving Focus Features, the company he co-founded 11 years ago, and that the New York office is being shut down is a blow — a blow to not only the filmmakers supported by Focus and the company’s employees but also our broader independent film community. Schamus is unique and irreplaceable, and his particular strengths are ones we have needed and relied upon. These strengths include his defining concept of what a 21st-century specialty distributor could be, one that demonstrated smart-minded business practices while cracking its door open to allow outsider voices, subversive points […]
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Hacking Arts – Using Technology To Connect With Your Audience
Hacking Arts, a two-day event to “explore the intersection of arts and entertainment, technology and entrepreneurship” was held this last weekend at MIT’s Media Lab. The first day consisted of panels and product demos, while the rest of the event was devoted to participants working together to come up with new ideas in various topic areas, from mobile to art education. The panel sessions of the first day had a strong tilt towards art distribution and finding and interacting with your audience in the connected world. The music panel, titled “Social Sound: Music Fans Get Involved,” featured Kristen Bender from […]
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Seed&Spark’s WestFest: Streaming to Theaters
Both a selective crowdfunding site and curated streaming platform, Seed&Spark has proven itself a unique enclave for filmmakers and viewers since its inception in 2012. From October 1-3, the hybrid will fully realize its “Cinema” component with a three-part film program at The HUB LA. Screening a total of six films from the recently launched Conversation series, the festival calls upon S&S founder Emily Best, Sundance programmer Christine Davila, and Twitch Film editor Ben Umstead to bring their selections to a live format. Filmmaker spoke with Seed&Spark’s director of content, Amanda Trokan, about the unprecedented event, and bridging the gap between online and […]
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Seven Tips on How to Utilize Your Audience from Peter Broderick
The IFP Independent Filmmaker Conference’s “Blitz Wisdom” panels are quick, TED-like talks from filmmakers and folks in the industry discussing their projects and/or offering tips and pointers. During Monday’s “Blitz Wisdom” session with Peter Broderick, President of Paradigm Consulting (helping filmmakers develop distribution and social media strategies), we learned some great tips on how maintaining a relationship with your audience after they’ve left the theater can help you develop a sustainable model of revenue. Here are Broderick’s seven key ways your audience can be utilized to help your independent project: 1. Direct Funding – Once you’ve identified your audience and have their […]
