Filmmaking
Filmmaking
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NAB 2017: The Interesting Stuff
Last week was the annual NAB show. Every year in April the film and television community comes together in Las Vegas to “ooh” and “ah” over the latest technology. With so much announced and demonstrated, here are the most interesting things I heard about: Blackmagic DaVinci Resolve 14. Blackmagic announced several new products, but the most interesting — once again — was a major update to DaVinci Resolve. Version 14, which is available now in beta, claims a number of performance enhancements that make it up to 10 times faster than the previous version. Resolve also has an entirely new audio […]
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Tribeca 2017: Five Questions with No Man’s Land Director David Byars
Documentary filmmaker David Byars had either the luck or the foresight that every first-time director envies. He had been following the patriot movement — a loose collection of rural conservatives who resent the federal government’s authority over issues like public lands — for years, focusing on emerging leaders of Cliven Bundy and his sons Ammon and Ryan and trying to piece together a story that would make a compelling film. So when the younger Bundys led an armed group of demonstrators to occupy the Malheur National Wildlife Refuge in Harney County, Oregon last year, Byars was prepared: he had the […]
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Tribeca 2017: Five Questions with Rainbow Crow Producer Maureen Fan
One of my favorite virtual reality pieces at last year’s Tribeca Film Festival was the animated Invasion! from San Francisco-based Baobab Studios. The short film, directed by Baobab co-founder Eric Darnell, was reportedly downloaded over one million times (including in my household, where my kids loved its Google Cardboard version), making it the most-downloaded virtual reality piece yet, and in September a feature film adaptation was announced. Baobab thus had a high bar for their next project, so they launched two: Asteroids!, which premiered at Sundance in January, and now Rainbow Crow, which premiered this year at Tribeca. Following in the kid-friendly tradition of Darnell’s […]
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Tribeca 2017: A Review of Tribeca Immersive
Alongside the Tribeca Film Festival’s film screenings and live events, the Tribeca Immersive exhibit at 50 Varick Street has been regularly packed full of attendees, with the enthusiasm of everyone from industry veterans to neophytes who have never seen a VR project before filling the space with energy. The event’s organizers, led by Ingrid Kopp, have done a stellar job in curating an excellent and diverse group of virtual reality and interactive projects from around the world, making Tribeca a leading global venue for new VR on par with Sundance or any other festival that includes virtual reality. I was gratified to see […]
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How (and When) to Hire a Documentary Editor: What I Learned Making My First Short Doc
It’s six months after my first-ever film shoot on my first-ever film, the short documentary Sole Doctor. And yes, I’m still working on that documentary! After grappling with self-doubt and fretting about the narrative arc, I feel both confident in my vision and totally confused about how to shape the story. In other words, it’s time to find a good editor! But first, a little refresher about the project: Sole Doctor is a short observational-style documentary about George, a 78-year-old African-American shoe cobbler who has owned a business in Portland for over 50 years. Preparing to retire and pass the business on to […]
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Tribeca 2017: Alon Benari on the VR Thriller, Broken Night
Currently running at the Tribeca Film Festival’s Virtual Arcade, Broken Night is a psychological thriller featuring a quarrelling couple (Emily Mortimer and Alessandro Nivola), an intruder and a handgun. Distilling these elements into 11 taut minutes, the piece throws viewers not just into the action but into the unsteady point-of-view of the short’s protagonist, the wife played by Mortimer, who is trying to reconstruct the events of one violent evening for an investigating police detective. Using a VR headset and browser-based player, Broken Night allows viewers to slip in and out of the wife’s POV, making for her character the […]
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Grass Roots Marketing, Speaking Fees for Filmmakers, Publicity Tips and the Release of I Am Not Your Negro at DOC NYC’s Marketing Bootcamp
This is the third and final part of coverage of DOC NYC’s Marketing Boot Camp. (Read parts one and two here at the links.) Christie Marchese of Picture Motion, a marketing and advocacy firm for issue-driven films (Leonardo DiCaprio’s Before the Flood, Ava DuVernay’s 13TH, and Michael Moore’s Where to Invade Next), gave a presentation on developing social action and grassroots marketing campaigns. She made the point that grassroots marketing and impact campaigns are two different things: grassroots marketing targets audiences who are pre-disposed to be interested in your film. Impact campaigns are geared toward those who aren’t organically interested. […]
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28 Tips on Crowdfunding and Promoting Your Film via Social Media from DOC NYC’s Marketing Bootcamp
Continuing my coverage of DOC NYC’s Marketing Boot Camp (read part one here), this installment focuses on two information-packed presentations dealing with crowdfunding and promoting on social media. First up was Liz Cook, Director of Documentary Film at Kickstarter, who talked about the marketing and audience building and engagement aspects of crowdfunding. First, some basics. Most people know that Kickstarter is an all-or-nothing fundraising platform: if you reach your goal, you’ll receive all the money raised, minus fees. If you don’t, nothing will be charged to those who pledged, and you’ll get no money. Cook also relayed some interesting stats: […]
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Tribeca ’17: Five Questions with Water Warriors Director Michael Premo
I saw Water Warriors in February, just a month after Donald Trump’s inauguration, during its world premiere at Big Sky Documentary Film Festival in Missoula, Montana. The short film and multimedia photo exhibition provided an element of much-needed hope at a time when the environment is increasingly imperiled by big business interests. But rather than focusing on dire statistics and predictions about climate change, Water Warriors highlights a rare success story of ordinary citizens — including members of the Mi’kmaq Elsipogtog First Nation, French-speaking Acadians and white, English-speaking families in New Brunswick, Canada — who fight to protect their water from the oil […]
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How To Cut a Trailer, “Audiencing” as a Verb, and Branded Content: A Report from DOC NYC’s Marketing Bootcamp
On Thursday April 13, DOC NYC PRO put on an all-day conference they dubbed the “Documentary Marketing Bootcamp.” It was a densely programmed event promising filmmakers insight into audience building for non-fiction films as well as career development. The various speakers indeed had much insight to share to share on these topics, and my takeaways are below. Following an intro by DOC NYC Artistic Director Thom Powers, who promised a cocktail reception after the long day (well played!), there was keynote speaker Morgan Spurlock, who kicked things off with a roundup of his work. Like Alex Gibney, Spurlock is as […]
