Transmedia
Filmmaking - Transmedia
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Listen as Your Story Talks to the Internet
Without a doubt, this is an amazing time to be a storyteller. We have moved beyond the simple democratization of storytelling and production tools. Funding, marketing and distribution solutions are commoditized, providing filmmakers numerous opportunities to bring their work to an audience. And now a new phase is arriving, one that merges technology with the creative process. Filmmakers will soon be able to take advantage of a world of connected objects in what has been termed the “Internet of things.” And in this environment, as always, there will be a need for good storytelling to provide a level of understanding, […]
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Culture Hacker: What if 5th Graders Ruled Your Storyworld?
What If 5th Graders Ruled Your Storyworld? By Lance Weiler
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Reboot: On the Future of Film Schools
Holly Willis explains what film schools need to explore to stay relevant in the future.
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Dawning of the Story Hack
By Lance Weiler -
Zenith Creator Vladan Nikolic
As Vladan Nikolic’s Zenith continues its slow roll-out — finishing its U.S. screenings while premiering on Amazon and iTunes — I thought I’d post on the blog this piece on the film that originally ran in slightly different form in our Winter, 2011 issue. “What is Zenith?” was the question posed on About Top Secret and other conspiracy-related websites last Spring. Paranoid-minded posters jumped in and followed a breadcrumb-trail of online clues relating to everything from the Bavarian Illuminati and fluoridated drinking water to biochemistry and the New World Order. They clicked through a maze of 50 other websites (priestoftruth.com, […]
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Why Filmmakers Hate Transmedia
I’ve been mulling this topic over for a while, as I encounter many filmmakers — usually independent filmmakers — who kind of sneer at the word “transmedia.” They think it’s just marketing, or they don’t understand why people can’t just sit and watch a good film. I wanted to talk a little about this, as I certainly think there are some filmmaking topics transmedia developers need to keep in mind to make the work as a whole really soar. I’ve noticed a number of common traits in several recent high profile transmedia projects that I think can be improved. I’m not […]
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Culture Hacker: Let’s Take the Audience Outside
Within the space between social networks and our increasingly ubiquitous mobile devices lies a new opportunity for filmmakers.
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Culture Hacker: A Storytelling Pandemic
A storytelling pandemic. By Lance Weiler. -
Culture Hacker: Rebooting the Doc Experience
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Culture Hacker: It’s All about Story
It’s tempting to get distracted. It happens to filmmakers all the time. Concern over gear, building audiences, developing social media strategies, new tools, new services. The promise of transmedia (the ability for a story to live beyond a single screen, device or medium) offers such rich storytelling potential. But for some it will become yet another distraction. Case in point: After a recent speaking engagement I was approached by a group of filmmakers. Some were trying to figure out the value of transmedia while others said with a sense of pride that they’d designed the perfect transmedia experience, as if […]
